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Australian International Design Awards Licensing Scheme
Recipients of an Australian International Design Mark for good design, an Australian International Design Award for design excellence, the Australian Design Award of the Year for superior Australian design, or the Australian International Design Award of the Year for the highest design achievement available through the Australian International Design Awards are each given the opportunity to license these trademarks for use in the packaging and promotion of their award winning products. These internationally recognised symbols have enhanced the marketability of a wide variety of innovative products. As many companies have discovered these trademarks deliver real commercial benefits and offer an effective means of product differentiation at point of sale. For more information on how your company might benefit from these iconic design symbols, please contact us.
Recognising good product design can be challenging for consumers. The Australian International Design Mark, Australian International Design Award, Australian Design Award of the Year and Australian International Design Award of the Year trademarks offer consumers a very clear indication of exceptional design standards in manufactured goods. Consumers can be assured that products carrying these trademarks have been professionally designed and manufactured to the highest quality and have been put through their paces by an independent panel of experts. Our professional judges take the guesswork out of purchasing a product and seek to answer the questions consumers ask at point of sale, including:
How well does it work?
How easy is it to use?
How innovative is it?
How attractive is it?
How original is it?
How safe is it?
How well has it been made?
How reliable is it?
How environmentally friendly is it?
Does it represent good value for money?
Does it represent the latest in design trends worldwide?
Terms and Conditions of Licensing
The following terms and conditions apply to companies that wish to obtain a licence:
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Standards Australia Limited is the trademark owner of the Australian International Design Mark, Australian International Design Award, Australian Design Award of the Year and Australian International Design Award of the Year and reserves all rights to the display and use of such devices in any form whatsoever.
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Use of the trademarks is by invitation and is only permitted after meeting assessment criteria on entry and any further periodic tests as determined by Standards Australia. A condition of use is the payment of an annual license fee and allows the use of the trademarks without modification and with product details and license number clearly displayed. The license may be revoked at any time if in the opinion of Standards Australia the reputation of the Australian International Design Awards or Standards Australia is brought into question. Failure to renew by the due date will result in cancellation of the invitation to license.
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The licensee is required to keep Standards Australia informed of all material changes to the product or trading circumstances during the license period. Request to discontinue a license must be received in written format by the date of invoice of the annual license fee. Standards Australia reserves the right to make inquiries and inspections as required to confirm ongoing compliance.
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All usage of the Marks must conform with the current style manual and supplied artwork. Artwork remains the property of Standards Australia and must be returned on request. The licensee cannot waive responsibility for the actions of its agents, subcontractors and other third parties.
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By participating in the program, licensees agree to the use by Standards Australia of product and company information in the promotion of design.
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