The following assessment criteria apply for the selection of Australian International Design Award and Australian International Design Mark recipients. Australian International Design Award recipients have met and exceeded all applicable assessment criteria. Australian International Design Mark recipients have satisfactorily met all applicable assessment criteria. See Accolades for more information.

Innovation

	Is the design new?
	Is the design original?
	Is the design intelligent?
	Does the design have any world-first features?

Visual/Emotional Appeal

	Is the design aesthetically pleasing?
	Is the design resolved (consider form, colour, details)?
	Is the design emotive?

Functionality

	Does the product perform well?
	Does the product meet the needs of its user?

Quality and Manufacture

	How well has the product been made?
	How well has the product been finished?
	Is the product durable?
	Is the material selection appropriate?

Human Factors: Ergonomics, Semantics and Safety

	Is the product easy to use?
	Is the product easy to understand?
	Is the product safe?
	Does the product comply with all applicable Standards?

Environmental Sustainability

	Is there a need for the product?
	Is the product long lasting?
	Is the design water, material and/or energy efficient?
	Does the product comply with environmental best practice?

Presentation/Packaging

	Does the product present well at point of sale?
	Does the packaging integrate well with the product?
	Is the product well protected?
	How well has the design been conveyed?

Australian International Design Award of the Year

Presented to the highest achieving recipient of an Australian International Design Award designed in Australia or overseas. Over and above the assessment criteria, the winning product:

	Is a shining example of world class design
	Breaks new ground in its area of product development
	Might be considered an international design icon
	Is an example of "the total package" in design excellence

Australian Design Award of the Year